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Let's be clear: this is more an ad to cause people to think of/buy Toyota than an actual thing that worked.

What we saw in the ad is an ideal situation for the mechanism.

Only a miniscule amount of iPhones will be affected by this. In real life, iPhones won't be plugged in, won't have Hello Siri enabled (an explicit thing to do), won't be turned to a station that plays the ad, and so on.



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