Agreed. I usually cross reference Walmarts online prices. They are usually the same (for the products I have looked at). I utilize the subscribe and save for items that I never realize I need until I'm all out (razor blades, shaving cream, diapers). However I've yet to fully explore all the offerings.
Pro-tip: Walmart and Amazon are both significantly marking up the price of paper online (be it in rolls, tissues, or sheets).
The rolls are smaller, the prices are higher. Actually do the comparison. Note that box stores rotate the sales weekly between the major brands, but they each go on sale in turn each month.
