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Yeah, the real-time web cheerleading at the end of the article was really off-base.

someone looking for info on the case will just type "michael jackson death" and find it anyway

Exactly; the real question is how long it took for the news to appear in the main Google index -- at what point would googling for "michael jackson heart attach" produce useful results? I would guess very quickly after the TMZ update.



Not really. When I got texted the rumor, google/yahoo/bing produced nothing while twitter had 4034 more results to show me within a few seconds of searching.


Sure, when you checked it didn't have anything. The question is how long that state persisted.




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