For anyone interested in this (and certainly for OP) I highly highly recommend the book Working in Public: The Making and Maintenance of Open Source Software by Nadia Eghbal. When I was raising my profile on my open source farming robot, this book really helped me understand the types of projects one might want to foster, how to think about users, and generally gave me very helpful guidance on becoming an open source maintainer!

Take a look: https://press.stripe.com/working-in-public