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Apple isn’t selling my data, and they make the best consumer hardware, so at this point there aren’t many downsides to Apple lock in.


> Apple isn’t selling my data

Sorry to break it to you, but yes, they are.

https://ads.apple.com/


The greatest trick the Ad ever pulled was convincing the world it didn't exist.


No company sells your data. They sell access to you based on the data they have about you. Apple is no different


Facebook entered the chat


Facebook doesn’t sell your data to other companies either. Your data is too valuable to sell. Companies tell FB what demographics they want to target.


The lock in is a downside.




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