Not everyone is looking for a small self-hosted space for their friends and family and local community. Heck why do I even need an online social network for that when I can just go out and talk to them? The vast majority of users on networks like Twitter are looking to connect with a wider world. And "success" in those terms simply means having a critical mass to make such a network sustainable and interesting (and maybe profitable). Zuck himself has stated multiple times since yesterday that his idea of success for Threads is 1 billion users. That is a lot fewer than 8 billion, but it is success nonetheless.
It is important to point out that people like the krassenstein brothers or brooklynDadDefiant are not real people in the same sense as any Joe off the street is with an opinion. They are front-men for SuperPACs and they get paid by orgs like ActBlue. None of their ideas are ever their own, and they closely follow the daily order of battle from the DNC. Their engagement is also less-than-organic. Krassenstein were originally banned for paying for engagement from east asia and using custom software and fake accounts to artificially inflate their reach. The point is never to influence anyone. Their game is manufactured consent.
