I like reddit because it's a bunch of millennials and has been from the start. My old manager, he talks all glowingly about the haydays of usenet. He's a gen-Xer. Given the equivalency of social networks features, the most important thing is just going to be the identity of the users consuming them.

I love to joke to my kids that twitch is just AM radio for their age group... they get mad on that one cause it's pretty on point.

As a Gen-X, almost Boomer, and the only social media I use is Reddit…

I think, perhaps, you might be looking at the wrong “groups”.

CasualUK is where I spend my time.