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They pretend that because have only 6 SKUs is because they have “high quality” premium products.

But the high quality part lacks credibility.

For only 6 SKUs, they should be able to perform better quality control & testing than this.



It’s a double edged sword. Their economies of scale are insane. But when shit goes wrong, it’s really bad.

A significant part of my business is sourcing lots and lots of computers. We’re assholes to our suppliers, and I can say that generally the parts that are the most reliable are devices that straddle the business and consumer space. Volume drives success, at a threshold price.

iPhones and Samsung Galaxies are almost problem free. Desktops are generally problem free until ~30 months. Laptops have higher failure rates, and cheaper device categories fail more than pricey devices. Last time I looked, MacBooks were among the most reliable, consistent with my experience.

Places like Gartner and IDC have this data. Usually you can find references to it online.




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