The video you linked to is by Quicken Loans, which is in no way affiliated with Intuit.

Quicken Loans was very briefly owned by Intuit (from 99-02), but the only thing they share now is the Quicken trademark.

http://en.wikipedia.org/wiki/Quicken_Loans

Interesting - I saw the "Quicken Loans is an Intuit Trademark" scroll at the bottom of the screen during a commercial a few nights back and assumed there was an association past trademark. Wonder if other consumers jump to the same conclusion...