But that wouldn’t support their argument that FB is failing to keep up with the times.

I think it matters largely because I don’t believe that most people just want content. Everyone I speak with who uses FB on a daily basis has made the decision to excuse the habit purely because they are interested in keeping in touch with people. But by excusing that habit, they end up mostly consuming content because that’s what the feed gives them.

I left FB the day their “timeline” stopped supporting chronological sort.