You must have a different definition what is "business context". In business context, it's all about selling your ideas and making money for the business - even as an industrial electronics.

In this case I see business context as a cost structure of my current employer. I clash almost everyday against big bookkeeper army of the big Corp. Their view is very primitive: engineer costs money, they don’t differentiate by experience, age, capabilities. Even mythical 10x engineer (there is one in the whole floor!) is just another row in excel. Technical people often overlook the fact, that organizations are run by bookkeepers and so called business people. They have no background to judge technical development. If they can sell code written by freshmen, why should they hires bunch of experienced and expensive experts?