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I think this disclaimer at the bottom might explain some of it:

> This post is day 04 of my #100DaysToOffload challenge. If you want to get involved, you can get more info from https://100daystooffload.com.

I find that the intent behind publishing any piece of content is an incredibly accurate predictor for its usefulness in my experience. When you can ascertain that of course. But essentially, my rule of thumb is that if the chain of events looks like this:

1. I really want to write a blog post

2. What should it be about?

then I won't find much useful in it, regardless of the topic. But if it's the other way around:

1. I really want to share this idea of mine

2. What medium should I use to deliver it?

then I often find it useful to me, again regardless of the topic.

Funnily enough, the title of the author's next blog post in this series captures this idea well: "Writing With SEO In Mind"



I wish this was the top comment; it would save us a lot of debate :).




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