It's definitely a good way to branch out on their current user base and probably makes a lot more sense for people starting out to buy Logic than base Ableton. Ableton Suite just doesn't seem like a great value vs Logic unless you absolutely need something in Ableton.
The value of Live is in the workflow which is very different from Logic or any other classic DAWs. It's much more creative and streamlined. The Suite version includes Max which opens up the creative possibilities way beyond anything Logic can do.
Of course this is only attractive to a smaller part of the DAW market. People working in recording, mixing and mastering will not find any value in those things.
Also people working in media composing have tended to prefer Cubase or Logic because the arrangement view in Live was pretty bad up to version 10.
I know how Live works, I've owned it for way too long now. I'm talking in relation to features Logic has lifted from Live, if you are just starting out and don't really know what's going on, it's a very hard ask to spend double on base Ableton (3x? for Suite) vs Logic especially when Logic comes with more stuff.
Yeah, I'm thinking of the person who either fell for the Mac propaganda or already had one. There still is a sizable advantage to knowing that things will probably work out the box on a Mac laptop vs random PC laptop but the price gap is unreal. Live Intro is definitely enough for most people to get a feel for things.
