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I don’t like voice assistants and would never wear this, but I know I’m a minority as I’ve met many people who love their Echo speaker/dot/etc.

This lets you use Alexa without taking your phone out or wearing ear buds. If I liked Alexa and wore glasses, I could see myself being into this product. Even if I didn’t wear glasses, being a hardcore Alexa fan user might justify wearing “fake” glasses just for the convenience.

On Amazon’s end, it’s a smart move. If this product sticks in any way at all, they’ll have a platform to iterate on in the upcoming years - such as making more premium versions with cameras/display/AR/etc. Because this is such a basic product, it will likely not face the same kind of backlash as Google Glass did, and lets Amazon usher the age of face wearables in a much smoother way than Google’s attempt.

So again, I hate voice assistants with a passion and have no interest in this product, but I think this is a very clever product move from Amazon.



> If I liked Alexa... I could see myself being into this product.

Whether you like it or not you will be in their product if people are walking around in public or at work while wearing these. Isn't the future great?




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