It’s funny you say dark patterns. Reddit has been full of dark patterns long before that, between censorship and shilling. It doesn’t surprise me at all that they’re lining up to cash out, just like Facebook. They are positioned, more than likely, as good as they are ever going to be, without a serious financial transformation. Maybe once sold, Reddit will hang onto the limelight another 10 years. As it stands, I see a new Reddit clone about every 4-6 months or so. It’s not a guarded or protected model, like Facebook was. The supposed anonaminity of Reddit is nice, but anyone who knows about browser fingerprinting knows that’s basically a farce. The people paying for your data with Reddit are the same ones paying for it with Facebook. It’s hard for me to envision the data APIs getting any more secure, simply because that’s the thriving business model. But Powered by Reddit instead of Facebook. It’s gone from sociopath founded, to stolen by sociopaths. Slight improvement.